Grocery Outlet, which announced a restructuring plan in the fourth quarter of last year, said that it opened a net 10 new stores in the first quarter of 2025 and achieved nearly one third of its plan to open 33 to 35 new locations by the end of the year.
New CEO Jason Potter, who previously served as CEO of The Fresh Market, said the new stores “are off to a solid start” and “performing ahead of expectations.” He said he remains bullish on the company’s ability to improve costs and margin while growing.
Grocery Outlet tried “to do too much, too fast” in 2024, according to Chairman Eric Lindberg, but is “working urgently to get back on track.”